QSP Summit brings the worldwide best in marketing and management to Porto

QSP Summit, one of Europe's biggest marketing conferences is back for its 14th edition. The event continues until tomorrow in a face-to-face format, at Exponor.

Experts and academics Malcolm Gladwell, Martyn Newman, Peter Fisk, and Lauren deLisa Coleman, along with Unilever chief brand officer and chief diversity & inclusion officer, Aline Santos, are among the top names in this edition.

The opening ceremony took place on Wednesday, at Rivoli, with the presence of the Mayor of Porto, Rui Moreira, the CEO of QSP, Rui Ribeiro, and the Secretary of State for Tourism, Rita Marques, among other guests. The moment was also attended by economist Vítor Bento, who presented his vision on the "Challenges of World Demography".

This Thursday highlighted the intervention of Malcolm Gladwell, author of five best-sellers of "The New York Times", being named one of the 100 most influential people by "Time" magazine.

The conference has a space of 24 thousand square meters, about 50 speakers, both on the Main Stage, as in the Worklabs, Trends Forum and Thinkers Hall, which offers experiences in more than 100 exhibitors.

Porto City Council is once again present with the stand "Porto.” where the Porto. Card is promoted, and where some of the city’s companies are present, thus having the opportunity to network at the event.